Why shop goodwill online?
You’ll soon be able to buy a new iPhone, an iPad, an iPod touch, and even a new pair of boots online, with the help of the store that makes it.
It is the world’s biggest e-commerce marketplace, with thousands of companies offering their wares.
But now the US Federal Trade Commission is threatening to take the platform offline if it does not give it the same kind of protections it has for its rivals.
“We want to ensure that our competition does not get shut out, that consumers are getting the products they want and that our businesses are getting protected from unfair or deceptive practices,” said Michael P. Froman, the FTC’s acting chief, in a letter to Apple.
“Given the breadth of its market, Apple cannot compete effectively with other retailers if it loses the ability to offer a broad range of goods and services.”
Predictably, the Apple-owned online retailer has responded by offering an offer that could bring back the site to the US.
It says that it is prepared to make the same concessions as other US online retailers, including giving consumers a way to switch from the service to a different online shopping platform.
But the FTC is not backing down, with a spokesman saying the agency has been “extremely concerned about the possibility of disruption and disruption to consumers.”
In a statement to Reuters, Apple said: “We are committed to being a partner that offers consumers a wide range of products and services across a range of categories, including clothing, furniture, electronics, technology, home improvement and more.
We have worked closely with the FTC for many years, and we continue to offer products that consumers can use across our ecosystem.”
If any one of these retailers were to close, the vast majority of our customers would still be able access their products.
“Apple, which has already been in the news for its fight against a proposed new law that would require technology companies to make devices that can protect users from certain types of malware, said it would work to ensure the “safety of our users” when it opened up its online store again.
We have been working closely with Congress to ensure a seamless transition to a new era of consumer choice for Apple devices, and the agency is committed to doing just that,” said Apple.